The 2024 says goodbye to moments, events, and memories that we lived this year. Just like it’s becoming customary, 2024 was a great year for Peru. So, join us as we see the best moments of the Andean country and what you can expect the next year.
Viagens Machu Picchu also will share with you some unforgettable moments that this year leaves, as well as keep strengthening our promise to deliver the best service possible the next year. So, without further ado, let’s dive into the best moments of this year!
Peru Shined at the World Travel Awards 2024
The WTA (World Travel Awards) is a top institution in global tourism, honoring excellence across Africa, Asia, the Americas, Europe, and beyond. Winning these awards raises a country’s profile in tourism and brings big economic benefits. For Peru, this recognition not only boosts its economy but also creates more job opportunities in the tourism sector. Let’s see some categories Peru earned this year:
Machu Picchu: A Timeless Wonder
Once again, the ancient inca citadel was named South America’s Leading Tourist Attraction in 2024, a category which dominated since 2018. This ancient Incan citadel, discovered by Hiram Bingham in 1911, attracts over 1.5 million visitors annually.
Its 1983 UNESCO World Heritage status and 2007 New 7 Wonders of the World inclusion attest to its cultural and historical value. Machu Picchu is centuries old, yet it is well preserved. Its beauty and mystery will charm travelers for a long time.
South America’s Leading Cultural Destination
Peru’s cultural heritage earned it the title of South America’s Leading Cultural Destination 2024. Peru’s rich history is rooted in ancient civilizations. These include the Caral, one of the world’s oldest cultures, and the powerful Inca Empire, which once spanned much of South America.
Peru’s deep cultural legacy shapes its identity, and it’s omnipresent: You can find it in its traditions, art, archaeological treasures, and more. All of this attracts travelers eager to experience its vibrant past, nice present, and promising future.
Peru’s culinary dominance
Peru was named South America’s Leading Culinary Destination once again. It has held this title since 2012, winning 11 of 13 awards in this category. Peruvian cuisine wows food lovers with its unique flavors and ingredients.
At the heart of this culinary excellence is Central, named the world’s best restaurant in 2023, led by visionary chef Virgilio Martínez. This honor reinforces Peru’s position as a global culinary powerhouse.
South America’s Leading Destination
The top award, South America’s Leading Destination 2024, highlights Peru’s unique appeal as a travel destination. From the lush Amazon to the towering Andes, Peru has it all. From arid deserts, lush rainforests, and famous archaeological sites too.
Thanks to that, Peru suits every type of traveler, as each region offers a chance to explore, immerse, and connect with its natural beauty, culture, and history. No wonder why once again this year Peru earned this category.
National Geographic’s Best International Destination
The readers of the prestigious magazine, National Geographic, awarded Peru as the “Best International Destination in 2024.” This is Peru’s second consecutive year receiving this accolade, outshining popular destinations such as Colombia, Egypt, and Morocco.
National Geographic says that Peru is like “Stepping in what feels like entering a fantastic world.” The Magazine highlights the allure of iconic places like Machu Picchu, the Sacred Valley, and the Amazon. It also covers the Nazca Lines and top cuisine. Here’s a closer and brief look at these celebrated sites:
Machu Picchu
The crown jewel and the most visited attraction in Peru is Machu Picchu. Its highlights include:
- The Intihuatana Stone: a sophisticated astronomical tool.
- The Sacred Plaza: Featuring the Temple of the Three Windows.
- The Temple of the Sun: a spiritual center for the Incas.
Cusco and the Sacred Valley
Cusco: Known as “The Imperial City,” Cusco is a UNESCO World Heritage site rich in Inca and Spanish colonial history. Visitors can explore landmarks like:
Main Cathedral: With Gothic, Baroque, and Renaissance influences.
Qoricancha: The Sun Temple, a masterpiece of Inca stonework.
Sacsayhuamán: An imposing archaeological site overlooking the city.
Sacred Valley: This region is a haven for breathtaking landscapes and historic Inca sites.
Other Marvels around Peru
Rainbow Mountain (Vinicunca): A kaleidoscope of colorful strata, reached by a challenging trek.
Humantay Lake: A turquoise gem in the Andes, accessible via a scenic hike.
Amazon Rainforest: One of the world’s most biodiverse regions, home to hidden wonders like:
Gocta Waterfalls: Among the tallest in the world.
Kuelap Fortress: A Chachapoya stronghold.
Karajia Sarcophagi: Intricate burial structures nestled in cliffs.
APEC in Peru: Opening Doors to Adventure and Opportunity
This year, Peru proudly hosted the APEC forum, bringing together leaders and innovators from 21 economies around the world. Beyond its impact on global trade and diplomacy, APEC offered a unique spotlight on Peru as a prime travel destination.
As delegates shared ideas in vibrant meeting halls, the forum showcased Peru’s treasures: its rich culture, stunning landscapes, and hospitality. From the iconic Machu Picchu to the colorful streets of Cusco, attendees found out why Peru is a top bucket-list destination.
APEC events included cultural exhibitions, where they saw traditional dances, Andean music, and artisanal crafts. On the other side, Peruvian cuisine also took center stage, where guests could also enjoy Lima’s culinary delights.
But what does this mean for tourists? APEC has spotlighted Peru’s commitment to boosting sustainable tourism. The forum discussed ways to improve infrastructure and promote eco-friendly travel. It also sought to create safer, more accessible routes to hidden gems like the Sacred Valley and the Amazon rainforest.
For foreign visitors, this translates to enhanced travel experiences. APEC’s new partnerships will improve connectivity, and flight options, and will also promote responsible tourism. Whether you’re an adventurer, a history buff, or a foodie, the APEC spotlight now shows the world that Peru is more than a trade hub.
Paddington in Peru: A Heartwarming Tale and a Boost for Peruvian Tourism
The beloved bear Paddington is returning to the big screen, and this time, he’s heading to his roots in Peru! The upcoming movie, Paddington in Peru, has created a buzz worldwide. It’s not just fans of the marmalade-loving bear who are excited; Peruvians want to see their country in a Hollywood film.
The film follows Paddington, inspired by the Peruvian spectacled bear, as he embarks on a journey to the land of his birth. Audiences will see him explore iconic Peruvian landmarks and vibrant culture. From the Andes to Machu Picchu and the Amazon, Paddington in Peru will highlight Peru’s beauty.
Peru is on the world stage
Cinematic portrayals of Peru in an international blockbuster have the potential to boost tourism significantly. Paddington’s adventures will take him to Machu Picchu and the Amazon rainforest. These stunning spots will captivate moviegoers and inspire visits. The film acts as a bridge, introducing audiences to Peru’s rich history, breathtaking landscapes, and unique traditions.
The production team has used local talent, using authentic Peruvian settings, music, and crafts to ensure cultural accuracy. This not only adds depth to the movie but also provides opportunities for Peruvian artists to share their work with the world.
Peru’s Additional Honors and Contributions
Peru’s recognition extended beyond these four major awards. It won accolades for the best green hotel (Tambopata Rainforest Lodge) and best casino resort. Cusco, a favorite among tourists, won awards for its great hotels. They include the 2024 JW Marriott Heritage Hotel Award and the Aranwa Boutique Luxury Hotel. The luxurious Belmond Hiram Bingham train was also celebrated. It journeys through Peru’s breathtaking landscapes.
Viagens Machu Picchu in the WTM
Viagens Machu Picchu is a leading Peruvian travel operator based in Cusco, with an office in São Paulo, Brazil. Our company specializes in trips to Peru, offering high-quality travel services for those seeking to explore Peru in comfort and style.
Our goal is to provide more than trips, we want to provide experiences and long-living memories. Consequently, our team is based on experts in Peruvian destinations. They are fluent in English, Portuguese, and Spanish, which ensures good communication and a great experience for travelers.
WTM (World Travel Market) and Viagens Machu Picchu’s participation
From April 15 to 17th, Viagens Machu Picchu participated in the World Travel Market (WTM), a renowned global event that promotes the growth of the travel sector. The huge event offers networking, learning, and business development, facilitating over $7 billion in industry deals, and connecting professionals worldwide.
This year’s event was held in São Paulo, Brazil, and we can say we could succeed by showcasing the best of our country and making partners to strengthen our services. By attending the WTM, Viagens Machu Picchu aims to boost its position as a top Peru tour operator, that constantly wants to improve its ability to deliver exceptional travel experiences to clients worldwide.
A Future of Excellence
According to the government’s tourism office data, in 2024 Peru received more than 3.5 million visitors from every corner of the world, and its victories in the current year show us the victories show the potential of Peru as a world tourist destination.
Offering accommodation experiences, stunning places to visit, vast culture, and delicious cuisine. For travelers like you, our country promises to meet all of your expectations. Viagens Machu Picchu is committed to continue being a top tourism provider for the next year.
We’re sure that the next year will set new challenges in the competitive world of tourism, but we’re willing to make a difference by delivering the best service possible. Contact us to take the first step into a once-in-a-lifetime adventure in 2025, in the mysterious land of the Incas, Peru!
Viagens Machu Picchu, journeys that inspire, moments that last.